HOW TO MANAGE PROGRAMMATIC IN-HOUSE?

Media and creative talents are in high demand on the brand marketer side. According to the original Kiosked research, 100% of large companies have hired applicants with ad or media agency experience in the past three months. Programmatic advertising is driving the change as it has skyrocketed in popularity: the annual spend is projected to grow from $15.43 billion to $21.55 in 2016 in US alone. In fact, this is one of the reasons why we at Kiosked believe that the advertising ecosystem will be close to fully automated by 2020.

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